LifeLock Identity by Norton icon
android

LifeLock Identity by Norton

ID Theft Protection on-the-go. Manage fraud alerts†, notifications and more.

by NortonMobile

4.3(44.5K)
Downloads
90K

Last 30 days

Revenue
$200K

Last 30 days

Rev/Download
$2.22

Avg per download

Rating
4.3

44.5K reviews

Performance Insights

Category rankings

GrossingFinance#81

Competition level

Medium competition

A contested but enterable niche: six figures of monthly volume, not seven.

Tracked since

6 years

First seen August 2020 · 117 releases since

App Summary

LifeLock Identity by Norton is an Android app (Free) by NortonMobile in the finance category, holding #8 in the finance grossing chart. It draws an estimated 90K downloads a month and holds a 4.3-star rating.

  • Ships new versions about one a month.
  • Latest version is 3.7, released August 14, 2026.
  • 74% of ratings are five-star.
  • Strongest in JP, US, DE.
  • Requires Android 10+.
  • Rated Everyone.

App details

Version
3.7
Release status
Regional release
Age rating
Everyone
Requires
Android 10+
Price
Free
First seen
August 2020
Top markets
JP, US, DE
Publisher country
US

Release history

117 versions tracked

  1. Version 3.7Latest
  2. Version 3.6.1
  3. Version 3.6
  4. Version 3.5
  5. Version 3.4
  6. Version 3.3

Ships about one a month.

What users say

5
74%
4
9%
3
4%
2
3%
1
10%
  • 5.0

    This is the 1st time I have used any 'paid for' Identity/Personal Info Protection of any kind. I like that I can choose to sign up for a month or pay for a yearly subscription at a discount. The app is very easy to use...just follow the prompts. You can save up to 10 credit card #s to be monitored and multiple bank accts too. Dark web monitoring is included. A good, necessary, service at a fair price

    Reviewed on version 1.36

  • 1.0

    The financial monitoring is horrible. Every single account I have added to monitor always disconnects randomly and often. Does not matter which institution it is. Then they don't want to reconnect for days. It also does not alert you when an account disconnects. Then I have to go in and add my login info everyday for each account to try and get them to reconnect. I don't understand why it is so unreliable. This has been going on for months at this point. Very disappointed for the price point.

    Reviewed on version 1.79

  • 3.0

    I spend more time trying to get through the security than I do getting things done, or relaxing (reading). Also it would be convenient to move fingerprint verification to center screen. This pad will not accept input near bottom of screen. I have used Norton for many years, but am worn out from the constant requests to change passwords. And again, I have spent well over the past half hour just getting past, or through Norton "protection": James L. Crites

    Reviewed on version 2.2.1

About LifeLock Identity by Norton

4,068 characters

Identity Theft Protection is hard. We make it easy for you with the LIFELOCK IDENTITY app and a NORTON 360 or LIFELOCK plan. You’re across town—and someone is taking out a bank loan in your name. We’ll send you an identity alert†. If it’s not you taking out that loan, you can respond right away, and we’ll go to work on your behalf.

LIFELOCK PLANS INCLUDE: • LIFELOCK IDENTITY ALERT™ SYSTEM†: Alerts you if your Social Security Number, name, address, or date of birth are used in applications for credit or services. • DARK WEB MONITORING: Continuously patrols the dark web and notifies you if we find your information. • US-BASED ID RESTORATION SPECIALISTS: Should you become a victim of identity theft, an Agent will be dedicated to your case from start to finish to help restore your identity. • MILLION DOLLAR PROTECTION PACKAGE†††: If you become a victim of identity theft, you’ll be covered for lawyers and experts up to $1 million, and stolen funds and expense reimbursement up to the limits of your plan.

ADVANTAGE AND ULTIMATE PLUS PLANS ALSO INCLUDE: • EASY ACCESS TO CREDIT SCORE(S) & REPORT(S)1: Access to unlimited daily or monthly credit information (based on your selected plan), an essential part of credit protection. • IDENTITY LOCK: With a single tap, lock your TransUnion credit file.‡ • TRANSACTION MONITORING: Monitors your bank, credit card, and retirement account activity.†

NORTON 360 plans without LifeLock include dark web monitoring only.

LIFELOCK IDENTITY ADVISOR includes dark web monitoring, breach notifications, and merchant resolution management. It does not include the Million Dollar Protection™ Package or additional alert features offered in higher-tiered plans.

No one can prevent all identity theft or cybercrime. 1 If your plan includes credit reports, scores, and/or credit monitoring features ("Credit Features"), two requirements must be met to receive said features: (i) your identity must be successfully verified with Equifax; and (ii) Equifax must be able to locate your credit file and it must contain sufficient credit history information. IF EITHER OF THE FOREGOING REQUIREMENTS ARE NOT MET YOU WILL NOT RECEIVE CREDIT FEATURES FROM ANY BUREAU. If your plan also includes Credit Features from Experian and/or TransUnion, the above verification process must also be successfully completed with Experian and/or TransUnion, as applicable. If verification is successfully completed with Equifax, but not with Experian and/or TransUnion, as applicable, you will not receive Credit Features from such bureau(s) until the verification process is successfully completed and until then you will only receive Credit Features from Equifax. Any credit monitoring from Experian and TransUnion will take several days to begin after your successful LifeLock plan enrollment. The credit scores provided are VantageScore 3.0 credit scores based on data from Equifax, Experian and TransUnion, respectively. Any One-Bureau VantageScore mentioned is based on Equifax data only. Third parties use many different types of credit scores and are likely to use a different type of credit score to assess your creditworthiness. † We do not monitor all transactions at all businesses. ††† Reimbursement and Expense Compensation, each with limits of up to $1 million for Ultimate Plus, up to $100,000 for Advantage and up to $25,000 for Standard and Select (Norton 360 with LifeLock Select). And up to $1 million for coverage for lawyers and experts if needed, for all plans. Benefits under the Master Policy are issued and covered by United Specialty Insurance Company (State National Insurance Company, Inc. for NY State members). Policy terms, conditions and exclusions at: LifeLock.com/legal. ‡ Locking or Unlocking your credit file does not affect your credit score and does not stop all companies and agencies from pulling your credit file. The credit lock on your TransUnion file will be unlocked if your subscription is downgraded or cancelled.

Frequently Asked Questions

LifeLock Identity by Norton Android app generates an estimated monthly revenue of $200K.

LifeLock Identity by Norton Android app download estimates are updated daily. The app maintains a 4.3-star rating based on 44.5K user reviews, indicating strong user satisfaction in the finance market.

LifeLock Identity by Norton Android app holds position #8 in the finance revenue rankings. The app's performance metrics suggest significant growth potential in a low-competition segment.

You can download LifeLock Identity by Norton Android app from the Google Play Store for Android devices, requiring Android 10 or later. The app offers in-app purchases for enhanced functionality.

View on Google Play Store
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