Graphics & Design Apps: Revenue, Downloads and Monetization Statistics

TrendApps Research · updated September 11, 2026 · 1,542 apps

TrendApps tracks 1,542 Graphics & Design apps across the App Store and Google Play. 26.7% of them earn more than $1,000 a month, above the 18.3% rate across all categories. Among Graphics & Design apps that earn, the median is $30k a month. Free Graphics & Design apps with IAP earn 48.9% of the time. Store revenue only; advertising income is not included, so ad-supported apps show as not earning here.

26.7%
of Graphics & Design apps earn $1k+ a month
$30k
median among earners
48.9%
of free + IAP apps earn $1k+
$0.83
median revenue per download

How many Graphics & Design apps make money?

Graphics & Design apps above and below the $1,000/month floor
  • Earn more than $1k/month412 apps
  • At or below the $1k floor1,130 apps
Share earning $1k+/month vs all categories
Monthly revenue among earning apps: 25th percentile, median, 90th percentile

Bar = 25th to 90th percentile · dot = median

411 of the 1,542 tracked Graphics & Design apps earn more than $1,000 a month from store sales and IAP. That is 26.7% of the category. Among those earners, a quarter make $10k or less and a quarter make $70k or more. The top 10% of Graphics & Design earners clear $200k a month.

Revenue estimates below $1,000 sit at a floor, so "earning" means clearing that line. The comparison against all categories tells you whether Graphics & Design is a category where store purchases are a normal way to pay, or one where users expect everything free.

Data table
Percentile (earning apps)Monthly revenue
25th$10k
50th (median)$30k
75th$70k
90th$200k

Graphics & Design apps: iOS vs Android

Share of apps earning $1k+/month
iOS · 930 apps
Android · 612 apps
Monthly revenue among earning apps by platform: 25th, median, 90th

Bar = 25th to 90th percentile · dot = median

Crossing the floor: revenue vs downloads
How Graphics & Design apps split by model on each store

iOS Graphics & Design apps earn more than $1,000 a month 29.2% of the time. Android Graphics & Design apps earn 22.7% of the time. Among earners, the iOS median is $40k a month. The Android median is $10k. Android Graphics & Design apps pass 1,000 monthly downloads 59.2% of the time, against 34.5% on iOS.

Read the two rows together: the earning rate tells you where a Graphics & Design app is more likely to make anything, the median tells you where the earners are larger. Across the whole catalogue Android earns slightly more often and iOS earns more per app; the category-level split above is the one that should decide your first platform.

Data table
iOSAndroid
Apps tracked930612
Earn $1k+/month29.2%22.7%
Median revenue (earners)$40k$10k
Pass 1k downloads/month34.5%59.2%
Median revenue per download$1.50$0.33

Free vs paid Graphics & Design apps

Share of apps earning $1k+/month, by monetization model
How Graphics & Design apps split by model
  • Free + IAP826 · 53.6%
  • Paid + IAP85 · 5.5%
  • Paid, no IAP514 · 33.3%
  • Free, no IAP117 · 7.6%

826 Graphics & Design apps are free with IAP, and 48.9% of them earn more than $1,000 a month. 514 are paid with nothing to buy inside, and 0.8% of those earn. When a free-with-IAP Graphics & Design app earns, the median is $30k a month.

A free Graphics & Design app with no IAP has no way to earn store revenue, so its row reflects ads that this data cannot see, not failure. The fair comparison is between the models that sell something through the store.

Data table
ModelAppsEarn $1k+/moMedian (earners)
Free + IAP82648.9%$30k
Paid + IAP853.5%$30k
Paid, no IAP5140.8%$9k
Free, no IAP1170.0%

Ratings and revenue in Graphics & Design

Share of apps earning $1k+/month, by number of ratings
How rated Graphics & Design apps split by number of ratings
  • Under 100 ratings437 · 36.5%
  • 100 – 1k235 · 19.6%
  • 1k – 10k261 · 21.8%
  • 10k – 100k199 · 16.6%
  • 100k+65 · 5.4%

Graphics & Design apps with fewer than 100 ratings earn more than $1,000 a month 6.4% of the time. With between 1,000 and 10,000 ratings, 50.2% earn. With more than 100,000 ratings, 73.8% earn.

Rating count is the public signal of whether a Graphics & Design app has found its audience. Use it on competitors' store pages: the bands above convert a rating count into the probability that the app is clearing $1,000 a month.

Data table
Ratings countAppsEarn $1k+/mo
Under 100 ratings4376.4%
100 – 1k23532.3%
1k – 10k26150.2%
10k – 100k19960.3%
100k+6573.8%

How long Graphics & Design apps take to earn

Share of apps earning $1k+/month, by time since first release
Share earning $1k+/month by app age, iOS vs Android

Graphics & Design apps under a year old earn more than $1,000 a month 19.1% of the time. Between one and three years old, 27.3% earn. Past three years, 34.4% earn.

Age is time since the app first appeared on the store. Across the catalogue the earning rate roughly doubles after the first year and then flattens; the Graphics & Design curve above shows whether this category rewards patience more or less than average.

Data table
App ageAppsEarn $1k+/mo
Under 1 year53319.1%
1 – 3 years52027.3%
3 – 6 years28834.4%
6+ years20133.8%

Revenue per download in Graphics & Design

Earning Graphics & Design apps by revenue per download
Revenue per download: 25th percentile, median, 75th percentile

Bar = 25th to 90th percentile · dot = median

Among 356 Graphics & Design apps with both revenue and downloads above the floor, the median makes $0.83 per download. The middle half spans $0.30 to $2.00. 9.0% make $5 or more per download.

Multiply your download forecast by the band that matches your model. Subscriptions with good retention track the top quarter; cheap consumables track the bottom. Advertising revenue is not included.

Data table
Revenue per downloadAppsShare
Under $0.5012234.3%
$0.50 – $212234.3%
$2 – $58022.5%
$5+329.0%

Where Graphics & Design publishers are based

Share of apps earning $1k+/month, by publisher country (50+ apps)

Turkey has the highest earning rate among Graphics & Design publisher countries with at least 50 apps, at 70.6%. Hong Kong follows at 62.3%.

Publisher country is where the company is registered, not where the developers are. High rates in small jurisdictions usually mean established studios incorporating there, not a local talent effect.

Data table
Publisher countryAppsEarn $1k+/mo
Turkey5170.6%
Hong Kong6962.3%
China6041.7%
US19141.4%
Vietnam15510.3%
India669.1%

What this means if you're building an app

Graphics & Design is above the catalogue average on earning rate, at 26.7%. When a Graphics & Design app earns, the median is $30k a month.

The model that works here is free with IAP, at 48.9%. Start on the platform where Graphics & Design earns more often — iOS at 29.2% versus Android at 22.7% — unless your model is ads, which this data does not measure.

Before building, open the top-trending Graphics & Design list and check the rating counts of the apps already earning. That is the size of the audience you are competing for, and the ratings section above converts it into odds.

Explore top Graphics & Design apps →

Questions developers ask

26.7% of tracked Graphics & Design apps earn more than $1,000 a month from store sales and IAP. Among those that earn, the median is $30k a month and the top 10% make $200k or more. Ad revenue is not included.

iOS Graphics & Design apps earn $1k+ a month 29.2% of the time, Android Graphics & Design apps 22.7%. Median revenue among earners is $40k on iOS and $10k on Android.

Free Graphics & Design apps with IAP earn more than $1,000 a month 48.9% of the time, against 0.8% for paid apps without IAP. Free with IAP is the model that works in this category, as in most.

The median earning Graphics & Design app makes $0.83 per download, with the middle half between $0.30 and $2.00. Store revenue only, before the store commission.

How these numbers are computed

  • An app counts as earning when its estimated monthly store revenue is above $1,000. Estimates below that sit at a floor of $1,000, so medians across all apps would be meaningless; every ratio on this page is the share of a segment above that floor.
  • Revenue and downloads are estimates in bands ($5k–10k by $1k, $10k–100k by $10k, then by $100k and $1M). Medians among earners are the median band.
  • Store revenue only — paid downloads and IAP (in-app purchases, including subscriptions). Advertising income is never included, so ad-supported apps show as not earning.
  • Apps enter the catalogue from the US top charts, including Top Paid, so paid apps are over-represented. Ratios by monetization model are unaffected; overall ratios lean slightly paid.
  • Delisted apps are excluded; unrated apps are excluded from rating charts. Recomputed after every crawl — last data point 2026-09-11, 1,542 active apps.

Full methodology →

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