Esti: Aesthetic Photo Editor icon
iOS

Esti: Aesthetic Photo Editor

Presets for Pictures & Videos

by Prequel Inc.

4.6(18.8K)
Downloads
200K

Last 30 days

Revenue
$800K

Last 30 days

Rev/Download
$4

Avg per download

Rating
4.6

18.8K reviews

Performance Insights

Category rankings

FreePhoto & Video#6022
GrossingPhoto & Video#443

Competition level

High competition

Downloads or revenue clear the 500K mark — breaking in here means outspending an incumbent.

On the store

2 years

Released October 2023 · 60 releases since

App Summary

Esti: Aesthetic Photo Editor is an iOS app (Free) by Prequel Inc. in the photo & video category, holding #60 in the free photo & video charts and #44 in the grossing rankings. It draws an estimated 200K downloads a month and holds a 4.6-star rating.

  • Monetizes through in-app purchases ranging from $4.99 to $39.99.
  • Ships new versions about one a fortnight.
  • Latest version is 1.47.0, released September 3, 2026.
  • 86% of ratings are five-star.
  • Available in 14 languages.
  • Strongest in US, PH, DE.
  • Downloads at 271.6 MB and requires iOS 16.0+.
  • Rated 13+.

App details

Version
1.47.0
Release status
Worldwide
Age rating
13+
Requires
iOS 16.0+
Size
271.6 MB
Languages
English, French, German, Indonesian, Italian, Japanese, Korean, Polish, Portuguese, Chinese, Spanish, TL, Turkish, Ukrainian
Price
Free
First seen
October 2023
Top markets
US, PH, DE
Publisher country
US

Release history

60 versions tracked

  1. Version 1.47.0Latest
  2. Version 1.46.0
  3. Version 1.45.0
  4. Version 1.44.0
  5. Version 1.43.0
  6. Version 1.42.0

Ships about one a fortnight.

In-app purchases

6 products · United States

  • Esti Premium WeeklyWeekly$6.99
  • Esti Premium WeeklyWeekly$5.99
  • Esti Premium WeeklyWeekly$4.99
  • Esti Premium Yearly TrialYearly$14.99
  • Esti Premium YearlyYearly$39.99
  • Esti Premium GuideOne-time$4.99

4 entries were identical in name, price and billing period and were combined.

What users say

5
86%
4
4%
3
2%
2
1%
1
6%
  • 5.0

    Great app finally good filters

    Normally, I would ignore ads for apps on IG but I decided to try this out during the free trial and I don’t regret it. This app is very good, the filters are very nice and the captures a lot of moods that are great for your aesthetic. There is something for every style. I love how they always update the app too. The paid version is the best so if you want to try it, I recommend it. It’s great for people that just like a lot of looks, and those who content relays on an atmosphere or a certain look or variety of looks. The interface is easy to use, good customer service so far and I love how they let you customize the filters on the app. The face filters are okay but that’s the only area maybe I would tweak but for me it doesn’t ruin the app since I use the other filters. I like Prequel but I found ESTI more user friendly and I use it all the time and it’s one of my core apps. I recommend it.

    Reviewed on version 1.46.0

  • 5.0

    The best aesthetic editor for Instagram!

    This is an amazing aesthetic editor app for Instagram that has literally transformed the way I curate my feed. It has the best presets and filters on the market, with tons of high-quality effects that are hard to find anywhere else. It's a must-have for anyone looking to elevate their Instagram presence. Highly recommended!

    Reviewed on version 1.0.0

  • 1.0

    Deceptive pricing! Beware! Zero stars. Cancelled subscription. Other apps are much better.

    Update: I emailed the developer and they gave zero resolution to the problem and I cancelled my subscription. There are many more apps that do a much better job without this outrageous deceptive pricing. Such as, BgMaster, Colorize, ReShoot, Yore, AI Photo. Stay away from this app. They said they needed a mental health day and now they’re back..,that’s because everyone is furious they got ripped off and they’re posting terrible reviews about this app. I purchased a one year subscription on June 12, 2026 and was able to use all features including the AI camera features with zero restrictions and zero up charges. Now all of a sudden I cannot use any AI camera features and the app is telling me I am out of “credits”. Under no circumstances were credits ever required or when I made my subscription purchase, nor was it indicated that credits would be an additional required purchase at a later date. I will be canceling my subscription and writing a review telling people this app has deceptive pricing.

    Reviewed on version 1.46.0

About Esti: Aesthetic Photo Editor

2,091 characters

Esti is an app that makes creating beautiful, visually consistent content simple and efficient. It provides essential tools for creating appealing photos and videos with minimal effort.

If you want your social profiles or blog to have consistent and attractive visuals without spending a lot of time on editing, Esti offers practical tools designed to streamline the process and help you create refined content.

With features such as batch editing, preset creation, and a selection of filters and film effects, Esti supports efficient content creation with a focus on visual consistency.

FEATURES

► BATCH EDITING: Apply the same edits to multiple photos at once. ► FILTERS: Adjust colors easily with filters designed for different visual styles. ► FILM EFFECTS: Give photos extra character with effects inspired by Polaroid, VCR, Kodak, Super8, and Fuji. ► ADJUSTMENTS: Fine-tune light, color, and details using tools such as HSL, Grain, and Blur. ► TOUCH UPS: Make small appearance adjustments such as skin tone or hair volume. ► OVERLAYS: Add depth using manually designed textures like dust, paper, plastic, and light leaks. ► PRESETS: Save your preferred edits as presets for future use. ► VIDEOS: Apply filters, effects, and adjustments to videos as well.

Subscription ► Esti Pro may offer different subscription plans. Depending on the subscription plan chosen, subscriptions may be billed weekly, monthly or annually. ► Subscription for Esti Pro auto-renews at the cost of the chosen subscription plan unless cancelled 24 hours in advance prior to the end of the then-current subscription term. Unless you cancel the subscription before the billing date, you will be automatically charged the subscription fee for the next billing cycle in accordance with the conditions of the subscription plan chosen.

Subscription Policy - https://esti.app/subscription-policy Privacy Policy - https://esti.app/privacy-policy Terms of Use - https://esti.app/term-of-use Help Center - https://estiapp.zendesk.com/hc/en-us

Screenshots

6 iPhone screenshots
Esti: Aesthetic Photo Editor iPhone screenshot 1
Esti: Aesthetic Photo Editor iPhone screenshot 2
Esti: Aesthetic Photo Editor iPhone screenshot 3
Esti: Aesthetic Photo Editor iPhone screenshot 4
Esti: Aesthetic Photo Editor iPhone screenshot 5
Esti: Aesthetic Photo Editor iPhone screenshot 6
Frequently Asked Questions

Esti: Aesthetic Photo Editor iOS app monetises through in-app purchases. The current products and price points are listed in the in-app purchases table on this page.

Esti: Aesthetic Photo Editor iOS app generates an estimated monthly revenue of $800K.

Esti: Aesthetic Photo Editor iOS app download estimates are updated daily. The app maintains a 4.6-star rating based on 18.8K user reviews, indicating strong user satisfaction in the photo & video market.

Esti: Aesthetic Photo Editor iOS app ranks #60 in the free photo & video charts and #44 in revenue rankings. The app's performance metrics suggest strong market presence with established user base.

You can download Esti: Aesthetic Photo Editor iOS app from the App Store for iOS devices, requiring iOS 16.0 or later. The app offers in-app purchases for enhanced functionality.

View on App Store
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